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Destination Canada (Canadian Tourism Commission) is Canada’s national tourism marketing organization. It is responsible for marketing Canada as a premier four-season tourism destination where travellers can enjoy extraordinary experiences. Working in collaboration with the Canadian tourism industry, provinces and territories, municipalities, Indigenous and individual communities, Destination Canada serves as a voice for Canada in the domestic and international tourism marketplace. Tourism is one of the hardest hit sectors affected by the spread of COVID-19 over this last year. As the government supports this key sector’s re-emergence and recovery, Destination Canada’s role will be critical in harnessing the full economic potential that tourism has to contribute to our economy in a post pandemic world. The work will focus on growing tourism export revenue for Canada, supporting the creation of jobs and increasing Canada’s global competitiveness within the travel and tourism sector. Its mandate is to sustain a vibrant and profitable Canadian tourism industry; market Canada as a desirable tourism destination for domestic and international travellers; support a cooperative relationship between the private sector and the governments of Canada, provinces and territories, municipalities, Indigenous and individual communities with respect to Canadian tourism; and provide information about Canadian tourism to the private sector and to the governments of Canada, the provinces and the territories.Destination Canada is governed by a Board of Directors that is reflective of best practices in modern corporate governance. The Board consists of up to 12 members who oversee the management of Destination Canada, provide strategic guidance, and effective oversight. The Board ensures that appropriate systems of governance, leadership and stewardship are in place to enable Destination Canada’s management to lead the organization effectively. Directors are appointed based on the full range of skills, experience and competencies required to add value to Destination Canada’s decision-making. Examples of specific Board functions include:
The Government of Canada will consider bilingual proficiency and diversity in assessing applicants. You are therefore encouraged to include in your online profile your ability to speak and understand your second official language. Preference may be given to applicants who are members of one or more of the following groups: women, Indigenous peoples, persons with disabilities, and members of a visible minority group.
Proficiency in both official languages would be preferred.
A link to this notice will be placed in the Canada Gazette to assist the Governor in Council in identifying qualified candidates. It is not, however, intended to be the sole means of recruitment.A list of qualified candidates may be established and may be used for similar opportunities.
Review of applications (more information here) will begin on April 26, 2021. Candidates should apply online via the Governor in Council Appointments website. Candidates are strongly encouraged to submit their applications by this date. After this date, your application will be retained and may be considered up until an appointment to the position is made. Your cover letter should be addressed to the Deputy Director of Selection Processes, Senior Personnel Secretariat, Privy Council Office, and should be sent only through the online application.Instructions on how to apply for an appointment opportunity can be found on the Governor in Council Appointments website.
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